SL Agritech hybrid rice promo

M E T R O F I L E

02/09/2010

Who will be the lucky hybrid rice farmers who will bring home the three major prizes to be given away by SL Agritech Corp. — an Isuzu deluxe multicab, a Kawasaki motorcycle with sidecar and a Sinski scooter? The lucky winners in the SL Agritech hybrid rice promo, dubbed “Todo Hataw sa Tag-araw,” will be known on Feb. 15 when all the raffle tickets submitted by the participating SL-8H hybrid rice farmers will be raffled off. Representatives form the Department of Trade and Industry (DTI) will be on hand to witness the affair which will start at 4:30 p.m. at the Sterling bldg. on Pasong Tamo Ext., Makati City. Cathy Galura, SL Agritech senior vice president for operations, said there will be two first, second and third prize winners and 130 consolation prizes, among them 10 single door refrigerators, 10 flat TV sets, 10 washing machines, 20 colored cellphones, 20 stand fans, 20 gas stoves and 20 oven toasters. Last year, SL Agritech, the country’s biggest producer of the SL-8H super hybrid rice seeds, gave away valuable prizes, including a trip to Hong Kong, hand tractors, rice threshers and water pumps. The prizes are a form of incentives for farmers to plant the high-yielding rice variety. Henry Lim, SL Agritech chairman and CEO, said his firm is also undertaking farm projects “which would encourage our farmers to plant hybrid rice variety not only to increase their harvest many times more but their income as well.”

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