TCL promotes healthier TV viewing with NaturaLIGHT technology

10/25/2009

Quality home entertainment has been taken to unimaginable possibilities with the onset of modern technological advancements. From mere screen viewing into an interactive, high-definition visual experience, home viewing has now also finally evolved into a brighter, healthier perspective. Bringing the promise of true-to-life picture and color clarity along with new levels of optimum viewing performance is TCL Corp., Asia’s trusted consumer electronics brand and global TV manufacturer, as it heralds a new era of quality home entertainment through the perfection of its latest NaturaLIGHT LCD TV technology.

Being a pioneer technological innovation, the NaturaLIGHT surpasses expectations with its exciting industrial and performance attributes. Allowing the integration of dynamically engineered technology features that showcases not just a broad spectrum of multi-functional advances but more significantly, TCL’s unique proprietary NaturaLIGHT technology reveals user-friendly and environmentally-suitable applications that bridge audiences to healthier LCD screen illumination.

The incorporation of NaturaLIGHT as part of TCL’s Health System Integration platform enhances the gradation and contrast in image quality of flat panel TVs via the Dynamic Contrast Control feature, viewers are treated to crisp visual images as it automatically changes the contrast to suit each type of motion and light. By helping convert the harmful light emitted from the screen to circular polarized light — which is closer to the natural light in terms of most physical properties — TV watching becomes more comfortable for the eyes even when they are exposed to long, continuous viewing hours.

TCL’s energy saving technology dramatically adjust backlight according to picture content while saving energy up to 50 percent, thus continuous TV watching becomes cost-efficient especially for household users. “Aside from benefiting from TCL LCD TV’s maximized picture quality and clarity, the NaturaLIGHT technology resolves the problem of high energy consumption by plasma screens that lack beaming quality and have to rely on backlighting to illuminate,” said Jacky Zhou, CEO of TCL Sun Inc., the local manufacturer and distributor of TCL television.

Compared with conventional LCD TV’s, TCL’s latest LCD TV models magnificently project vivid screen actions via its improved motion resolution, thus blurs and image noise are automatically reduced, if not completely removed. The new LCD panels that will revolutionize this breakthrough proprietary technology are the E9A, E9B, P10 and N9.

The latest TCL LCD series with NaturaLIGHT technology is available in all leading appliance stores nationwide.

For more information, call 02-567-3904/567-3803; or visit www.tcl.com/main_en or e-mail zhengming@tcl.com.

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